When Synchrony wanted to create a once-in-a-lifetime prize experience featuring country superstars Darius Rucker and Lady Antebellum, they turned to Porchlight and Taillight to bring the campaign to life via a livestream session and multiple commercial spots directed by Matthew Underwood. From surf lessons to spa treatments, Synchrony gave two people an exclusive experience tailored just for them all leading up to a VIP meet & greet and concert experience with their favorite artists.
Synchrony Turns Up Summer w/ Darius, Lady A
Updated: Jan 10, 2019